Sales and Cigars Episode 60 Mike Capuzzi

“Turning Business Owners Into Book Authors”

Walter sits down author, coach, and publisher Mike Capuzzi of Bite Sized Books. Mike specializes in helping business owners, entrepreneurs and CEOs publish short helpful books for long term profits. These short helpful books or as Mike calls them Shooks are around 100 to 120 pages and seem like a one-hour conversation on whatever your “special sauce” may be. Not overwhelming your readers is key, instead of writing one 300-page book, write three 100-page books. Being an author adds to your value and credibility and creates a tangible sales tool that people hold on to. Mike also generously has a gift for all our listeners; use the link below to claim yours. Mike like Walter is a lover of cigars and a nice bourbon and has some fun stories to share.

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