Sales and Cigars Episode 117 Matt Anderson “Four Types of Entrepreneurs”
Walter sits down with Matt Anderson for another special episode on “How to Think About Marketing.” This episode is pivotal for business owners and entrepreneurs who are struggling with their marketing and do not understand exactly why they are struggling. Walter and Matt talk about the four types of entrepreneurs that come to a marketing meeting to talk about their situation, who they are, and why they matter. It is the business owner’s responsibility to be able to talk about who you need to reach, what you are selling and what your vision is. If you are frustrated about marketing, go grab a cigar, grab a cocktail strap in for another great episode of Sales and Cigars.
Get your copy of Walter Crosbys new Book:
“The 7 Critical Mistakes CEOs Make With Their Sales Organization That Stop The Company From Scaling”
https://www.amazon.com/Critical-Mistakes-Their-Sales-Organization/dp/B0BLFYMGS6
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