Is Your Sales Message Persuasive?

Jul 15, 2024 | Blog, Sales Messaging/Marketing

There are so many things competing for your attention. Your customers and prospects have this same issue. Today, success often hinges on aligning sales with marketing. This connection is key to turning potential buyers into loyal customers. A regular guest on my...

Cold Emails: Why they suck, and how to fix, if you must.

Mar 1, 2024 | Blog, Sales Messaging/Marketing

Opening your inbox first thing in the morning is like opening a pandoras box of To-Dos from your 5 year old. Important – to them. Your inbox also has rabbit holes that waste time and of course, cold outreach emails that can turn a foul mood to a surly mood...

Is Your Sales Message Persuasive?

Cold Emails: Why they suck, and how to fix, if you must.

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Walter Crosby is on a mission to make sales managers better.

Walter has been our Fractional Sales Manager for 2 years. Last year, I exceeded my revenue goal by 26%. This year I am trending to grow more than 32%. Walter’s coaching, and support rocks.

"The coaching sessions we had over the last five weeks, helped me close a significant engagement. I would not have had the confidence to execute had you not coached me."

"Our new Biz Dev Rep has been a great fit culturally, and has all the tools to do the job. We all, thank you."

"Helix's Fractional Sales Leadership has saved us time, and delivered more value than we expected!"

"I can say with all confidence, Helix Sales Development has given me a richer life."

"As a former athlete I realized that I lacked the coaching that I thrived on in college. Walter has challenged & guided as my football coaches did."

"I wish there was some way to create a matching system like this for other positions!! I am so glad we found you!"

"We hired 9 salespeople in the last 3 months using your hiring process. 8 of them are heads and shoulders above anyone we've hired in the past 2 years. The 9th you told us not to hire, and he sucks at everything you said he would suck at."

"Using your hiring process, we hired two salespeople who have impacted the entire sales organization with their performance. We took your recommendation to speak with another candidate we would have ruled out, and that hire helped revive a struggling division!"

"Walter’s coaching has helped resurface my confidence; he also has guided me down the path of greater sales success beating sales objectives each month. "

"With very little knowledge about hiring a high-level salesperson I turned to Walter for help as he came highly recommended. His skill set and experience was instrumental in our hiring process and allowed us to vet and ultimately higher very qualified candidates."

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